Goldie B.

Skincare is all-inclusive and part of an overall healthy lifestyle. If you nourish your body and mind, your skin will thank you.
— Kelli Shelton, Founder of Goldie B.


Kelli's small business and esthetics background, along with her passion for skincare inspired her to create Goldie B. The company was named after her two grandmothers: Goldie and Beatrice. These two women inspired her to work hard, take care of herself, prioritize family, and no matter what life dropped on her doorstep, maintain the mental grit both of her grandmothers displayed throughout their lives.

When she's not creating new products, she loves working as an esthetician, spending time with her husband and son, and their dog, Khloe.




Our Philosophy

Skincare should be easy and affordable. Living a healthy lifestyle should not be exclusive--it should be for everyone! We believe the look and feel of your skin not only depends on the products you use on a daily basis, but what you are doing (or not doing) to your body and mind as well. Skincare is all-inclusive, meaning everyone must take care of their bodies and mental well-being to achieve the look they want.



Products for Everyone

Our products are handmade in small batches, and crafted for all skin types, ethnicities, and conditions. The Goldie B. body products are made using 100% pure, therapeutic grade essential oils, and 100% phthalate-free fragrance oils. Our skincare products contain a combination of non-toxic, clinically proven scientific ingredients, as well as organic ingredients. We love to get creative and make products we know our family and friends will love. Our products are never tested on animals, only our family members and friends, because they have to love us no matter what.